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Direct Marketing Campaign
An examination of what a direct marketing campaign is and how it is implemented in practice. -- 1,985 w.; 4 src.; APA

Direct Marketing
This paper compares the the use of the Internet email versus snail mail in direct marketing. -- 3,640 w.; 20 src.; APA

Direct Marketing
This paper proposes a direct marketing campaign for the Maytag Corporation, marketing home appliances under household the brand names Maytag, Jenn-Air, Amana, Magic Chef, Hoover, and Jade. -- 950 w.; 5 src.; APA

Direct Mail Marketing
This paper discusses the use of a direct mailing marketing strategy in the telecommunications industry. -- 975 w.; 2 src.; MLA

Marketing
A discussion on the methods used in direct marketing campaigns. -- 1,617 w.; 6 src.; MLA

Term Papers On Direct Marketing, Research Papers, Essays
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Jiffy Lube, one of the nations leading competitors in automotive preventive services, has been in business to promote the maintenance and value of automotive vehicles for several years. The company offers maintenance services and diagnostic services including lubrication and fluids services as well as inspection services by qualified technicians (JLI, 2003). The company faces stiff competition in the United States, with inexpensive auto maintenance dealerships popping up at a rapid pace....
Number of paragraphs: 4 Number of sentences: 11 Number of words: 325

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